Be the NiceCritic.com in Your Office

August 16th, 2008 by Leisa
1

“Your thong is showing and you need more deodorant.”

Sound like the subject line of your typical office email? Probably not. Not unless you’re receiving an email generated by NiceCritic.com.

Founded by Erik Riesenberg, a 38-year-old New Jersey resident and office worker, designed the web site to address just those types of vexations.

His web site, NiceCritic.com, allows users to anonymously send e-mail messages to co-workers, colleagues, schoolmates, and anyone else who are getting on their nerves. Allowing the email message sender to select from a list of prewritten messages that address such issues as loud cubicle talking, overpowering perfume, and smelly lunches. These messages are grouped under categories such as “Appearance” and “Personal Hygiene.”

The most popular category–you might have guessed–is “Cubicle Critic” category. As of August 15, 2008, the site has received over 100,000 hits.

While this may seem like a slap in the face to the email recipient, it was never meant to humiliate. The concept is not to give people a chance to vent their anger or rage, but to offer constructive criticism. As the web site’s docile name implies, the missives are phrased “as a British butler might say them.”

Phrases such as “Your breath makes children cry,” have been translated into the very proper “A breath mint would be beneficial today.”

“It doesn’t have to be a slap in the face,” he says. “Sometimes a whisper is all you need.”

What are your thoughts? Would you send a NiceCritic.com email to a co-worker or colleague?

 

 

 

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Posted in Business Research, lifestyle

One Response to “Be the NiceCritic.com in Your Office”

  1. Anonymous says:

    Are there ever going to be less than nice comments to send someone?

    Jim Sellers
    Winchester, VA

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